Zee Media Sees Promoter Stake Hike Amidst Stable Digital And Regional Growth

On Friday, Zee Media Corporation Limited's shares rose by 0.53% to Rs 13.39 from the previous day's closing price of Rs 13.32. The stock has demonstrated moderate momentum over the past several months and is currently trading 26.32% above its 52-week low of Rs 10.60. Its 52-week high is at Rs 26.29, with a market capitalization now exceeding Rs 800 crores.

Renewed investor interest coincided with a number of promoter stake purchases out of which AUV Innovations LLP made significant open market buys in May and June of 2025. Within June alone, the firm purchased an aggregate of 1.11 crore shares. Earlier in May, he bought 2.4 lakh shares on May 16th followed by another 29.60 lakh share purchase on May 19th bringing total promoter acquisition through open-market transactions to about 1 crore and some odd shares thus signifying relentless promoter faith in the company's future.

Zee Media's financials continued to be strained, even with strong engagement across platforms. In the fourth quarter of FY25, Zee Media reported a net sale of Rs 156 crore and a net loss of Rs 37 crore. For the second half of FY25 (H2FY25), sales amounted to Rs 315 crore alongside a net loss reaching Rs 59 crore. The annual results for FY24 indicated that net sales stood at Rs 622 crore while experiencing a net loss of Rs 119 crore.

On a positive note, the company continues to work towards deleveraging its balance sheet as debt levels came down to Rs 174 crores as of March 2025 from the previous year's figure.

Established in 1999, Zee Media is one of the most prominent media networks in India operating with 15 news channels at national, regional and global levels. Their digital and television operations span across nine languages, with zeenews.com having over 280 million users. Zee News, their flagship Hindi news channel, remains as one of the leading players achieving the 3rd position in its category commanding a 9.6% market share along with a viewership reach of 53.96 million. The channel witnessed the surge in growth due to high-impact campaigns like "Zee Real Heroes Awards 2025" and "Unveiling India Quiz."

Zee Business continues to lead the market for Hindi business news television channels commanding a sizeable market share of 70.4%. Viewership for its recently begun "Kona Kona Investor" series jointly produced with Kotak Neo has also been very positive. Other regional channels such as Zee 24 Kalak, Zee Bihar Jharkhand, Zee Rajasthan, Zee Madhya Pradesh Chhattisgarh, Zee Delhi NCR Haryana, and Salaam TV continue to dominate their respective markets.

The story for digital growth at Zee Media is just as captivating. As per ComScore data for Q4 FY25, their digital platforms generated over 1.8 billion page views, ranking them as the third most visited media network in the news and information category.